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FEMA & the Media Cooperate for Better Preparedness

Earlier this month at the 2010 National Hurricane Conference, FEMA got together with media members from CNN, the Weather Channel and various other outlets for a panel session aimed at improving public awareness of preparedness principles.

As most risk managers know, the core tenants of disaster planning are not rocket science. Sure, there are some very high-level endeavors going on with in fields including catastrophe modeling, GPS mapping and geoengineering, but the greatest benefits of preparedness can generally be attained just by following its literal definition: be prepared.

To that end, the administrators and journalists discussed how they can collaborate better and help educate the public — particularly the youth. Here a video with some on-site insight from some of the people who were there. (video via FEMA)

UPDATE: Here’s another FEMA video on preparedness, this one featuring Lt. Gonzalo Gerardo of the Calexico Police Department on scene after the 7.2 quake that recently rocked the California/Mexico border region. (h/t @TheFireTracker2)

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1 thought on “FEMA & the Media Cooperate for Better Preparedness

  1. Prepared 1. properly equipped; ready: prepared for a disaster.

    When it comes to our property, what do we expect in case of loss (hurricane, tornado, earthquake, flood, fire, etc.)? The disaster itself is news. What happens after the dust settles is the story: the aftermath shock. Here is something the public should know. With a little curiosity, you the insurance policyholder can mitigate that shock.

    You need to be informed of access to your basic rights and vital information–even footing–equality. The internet reaches far more people than anyone would have ever imagined, though difficult to gather those willing to pause, to inspect…to grasp. And yet, much is available gratis! It just takes looking: http://www.disasterprepared.net/info.html

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